Economy of Exhibition & Convention

Exhibition Economy is a key measure to fuel other industries. China’s exhibition economy industry had a late start, namely after the introduction of reform and opening up policy. The industry has been developing primarily in coastal cities. The past few years have witnessed the rapid development of the industry, indicating its promising future. According to facts and figures, it is believed to be a sunrise industry and a new growth point of China’s economy. It may also mobilize the growth of other industries, foster industry agglomeration, and optimize industrial structure in cities. However, China’s exhibition economy is still of limited size and the number of exhibitions is small. Exhibition venues and city infrastructure are poorly equipped. High-caliber professionals are also lacking. So, there should be more input in commodity flow, logistics, fund inflow and information flow to boost the development of the industry.

The construction of DeTao Exhibition Economy Center is an ongoing process. The first DeTao Masters of Architecture are the Chief Designers of 13 pavilions at the 2010 Shanghai World Expo. They have supervised or joined the design, planning and operation of the pavilions. After the World Expo, DeTao entered into an agreement of strategic cooperation with Shanghai East Best & Lansheng International (Group) Co., Ltd, formerly known as Shanghai World Expo Group, to establish an exhibition, communications and trade service market that is characterized by a full industry chain and with exhibition as the core mission. World Masters with diverse industry practice are also taking part, like Professor Catherine McDermott, Professor at Kingston University and founder of the first and the most successful design curatorial course in the UK. The Center will provide a comprehensive service industry covering business events, information communication, sightseeing, recreation and leisure and inspire the chemistry of new thoughts and ideas, discussion and communication. The Center defines exhibition economy as a means of city development and links them closely in order to be more global and professional.

  • Catherine McDermott

    DeTao Master of Curation

    Catherine McDermott is a Professor and Director of Curating Contemporary Design of the Design School at Kingston University in London. She is a well-known author and curator on contemporary design who has made a national and international contribution to the practice of design curation. She established and leads the MA Curating Contemporary Design course at Kingston University in collaboration with the Design Museum London. Now regarded as one of the UK's most successful training programmes its graduates are established across leading global creative industries. In 2011 Prof. Catherine McDermott was elected a committee member of ICOM UK (International Committee of Museums) and is a longstanding member of the UK Museums Association and in 2012 she won Kingston University Social Enterprise Award. Prof. Catherine McDermott installed an exhibition for the first Beijing Design Week called What Design Can Do and in 2013 Creative London was opened by the Mayor of London in the 798 Art Zone. Her consultancy includes work for the Design Museum, the Crafts and Design Council and the V&A Museum.